For years we have been collaborating with the AEFFE group (Alberta Ferretti) but this time the request was different: not the usual event for celebrities and top clients but an event that involved their historic store - Spazio A - in Piazza San Marco, in the centre of the cultural life and glamour of the city.
In conjunction with Venezia da Vivere, the web magazine created to showcase and promote the pulsating and creative life of Venice, we tailored an event for AEFFE on the occasion of the Spring Edition of the Venice Fashion Week.
The event was a success: the many long-time customers, the new ones and the Venetian personalities, invited thanks to our PR channels, were treated to a mini show of some of the items in the new collection, while sipping a glass of excellent wine from the Zenato cellars.
It was an afternoon of beauty, and not only ... even the sales managers were very happy at the end of the event!
Photo ©: Formentello e Viola