Opening Event of the new Daniel Wellington Store in Venice
March 28th|29th, 2019 – Venice
Daniel Wellington, the famous Swedish watch brand that revisits the design of old straps with a modern dial, has opened a single-brand store in Venice, a stone's throw from Piazza San Marco.
Nexa collaborated in the organization of the Daniel Wellington event in the opening phase; our hostesses handed out more than 10,000 flyers to Venetians and tourists, covering many areas of the city, especially the university district and areas where young people congregate, as Daniel Wellington is a brand mainly targeted to a young market segment.
The Daniel Wellington event engaged our back office in the organization of hostesses and logistics and put our widespread knowledge of the city to the test, including the bureaucratic procedures required to organize the service.
The collaboration with Daniel Wellington was a success, also thanks to good weather, and to our staff, always flawless, and, on this occasion, armed with comfortable sneakers!