Opening
For us, Hotel Heureka Hotel is a success story made of relationships, events, experiences and new challenges.
When we visited the hotel last March, we couldn't help but fall in love with it; a building cocooned in the silence of the Cannaregio district, its original and refined design, a concept perfectly in line with our modus operandi. The owners have built a hotel that could set a benchmark for those who love beauty and tranquillity.
Our first thought went to RMG PR & Events in London as an exceptional partner for the new adventure: "communicating" the Heureka to the international press and enhancing its message.
At the George Mayfair London we officially launched the project with an event in which Rosalind Milani Gallieni, founder of RMG PR & Events, expressed her most effective and refined PR skills. Journalists specializing in "luxury travel" and chief editors of prestigious magazines met the property of the hotel who presented this new "home away from home" in Venice. And in the following weeks, this was indeed a "home" for the journalists who had the opportunity to experience the hotel and the city.
What better chance for Nexa to offer its "culture & leisure programs" to disclose the secrets of the most authentic Venice, overflowing with stories, curiosities and everyday life? We chose the working life of Venice as a theme and visited the houses and workshops of the artisans who, with their precious objects, preserve the richness of tradition, proud to share with our guests the heritage and joy of a city still alive and active while keeping faith with its glorious past.
The crowning achievement of the RMG PR & Events and Nexa Event & Travel Designers communication project was the Garden Party in Venice. Representatives of the press, culture, businesses and institutions celebrated with us this little world of luxury and emotion.
These were the stepping stones of our project where the winning factors were the relations and the ability to team up and share the same goals. RMG and Nexa have brought to the table all their know-how, their experience and passion, thus succeeding in creating first-class events and fruitful relationships.
And this is just the beginning!
Client: Hotel Heureka
